Anti-Aging & Rejuvenation Modalities in Practice
July 19, 2021
Quan Yin for the Win
I saw a funny meme recently that got me thinking. At the top it read “Choose Your Fighter” and below this heading sat photos of three women: • Susan: She is gossipy and addicted to wine.• Karen: Summons the manager.• Brenda: Watches Grey’s Anatomy and believes she is a medical expert. It got me thinking: …
Raising Your Prices: Five Strategies
When I was a little girl, my uncle gave my parents a West Highland Terrier puppy. My uncle was a breeder of these dogs. With his certifications, bloodline, and paperwork, this little guy was worth about $1,000. We named him “Westy” (of course we did – my name is East, my brother’s name is West, …
Providing Your Patients With Exceptional Experiences
“At the end of the day people won’t remember what you said or did, they will remember how you made them feel. -Maya Angelou (This applies to your treatments as well.) After I graduated from PCOM’s master of traditional Oriental medicine program in 1999, I saved up for 2 years to treat myself to a …
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Alternative Medicine Practice Expert Dr. East Phillips: Ten Ways To Increase Patient Satisfaction
Alternative medicine practitioners have the power to create exceptional experiences that increase patient satisfaction and improve treatment outcomes. That is the view of Dr. East Phillips, DAOM, L.Ac, a licensed acupuncturist since 1999, a professor of Chinese medicine at the Pacific College of Oriental Medicine since 2004 and a doctor of acupuncture and oriental medicine …
The Effects of Acupuncture and Aromatherapy in the treatment of stress
Read Dr. East Capstone Research Project here: Read Now
Combining Aromatherapy with Acupuncture – it Makes Science and Scents
Acupuncture and aromatherapy are two individual modalities that have been used for thousands of years to successfully treat a gamut of conditions and diseases. But what happens when they are combined together in one treatment? Is the treatment session more effective? Is there no difference at all? Does it merely increase patient satisfaction and comfort? …
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