MASTERMINDS

PRODUCT DEVELOPMENT

Product Development Mastermind: From Concept to Market

In this 4-week program we will focus exclusively on product development. You will be given a workbook guide and a variety of materials and resources to bring your product from concept to actual product. For the four weeks you will have direct email access to Dr. East to ask questions, get clarity, strategy or obtain suggestions for improvement. Some past attendees report that just having the weekly accountability helped them finally get major goals accomplished. Topics include:
  • Business organization and formation (sole proprietor, partner, incorporate)
  • Product names and themes
  • Branding
  • Websites for selling products
  • Labeling
  • Displays
  • Distribution channels
  • Sales channels
  • Packaging (boxes, bottles, bags, etc.)
  • Sku/UPCs
  • Business locations
  • Marketing resources and strategies

Class Preparation

You will be sent a video and workbook guide prior to each week. The idea is for you to review the material before our live session and come with questions as they pertain to your particular situation and business/practice scenario. For the entire month you will have direct email access with Dr. East and can ask questions, get clarity and request advice. Some past attendees report that just having the weekly accountability helped them finally get major goals accomplished

CEUs for this mastermind

Approved for 6 CEU’s by California Acupuncture Board

2020 PRODUCT DEVELOPMENT MASTERMIND SCHEDULE:

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